With the conclusion of “Game of Thrones” earlier this year, the streaming industry looks eerily similar to the first season of HBO’s fantasy series. The king of binge-watching is dead. The once-proud house of HBO Now is trying desperately to maintain its dominance, but there’s plenty of streaming royalty vying for the crown. Most interesting of all are the different tactics these services are using to win over subscribers.

Netflix Gets in the Robot
The most venerable of the streaming houses, Netflix has spent the last two years courting a new ally: anime fans. This flirtation with Japanese animation reached a fever pitch in June with the re-release of 1995 cult classic “Neon Genesis Evangelion.” A heady psychological drama told with giant robots, religious iconography, and tormented characters, “Evangelion” isn’t for everyone, but it’s still revered by many for its complex story. The fact that Netflix was willing to pay a king's ransom to bring this hugely influential show back to the U.S. underscores their commitment to winning over anime lovers.

Hulu’s Old Enough to Party
Hulu may have looked like an upstart a decade ago, but the video-on-demand service has always had powerful friends. Thanks to early alliances with broadcasting giants like NBC and Fox, the service has always been defined by great, binge-worthy shows. Riding the success of “Brooklyn 99” and “The Handmaid's Tale,” Hulu has turned its attention to film, releasing several classics this summer including “Drop Dead Gorgeous” and “Superbad.” By finally beefing up its movie selection, the site feels like it’s come of age.

Amazon Expands ‘The Expanse’
Like many wise rulers before it, Amazon has made a bid for the throne by giving the people what they want. The multimedia giant shrewdly picked up the rights to “The Expanse” after Syfy canceled it last year, delighting fans who petitioned for the show’s continuation. But Amazon’s likely trying to reach more than just science fiction lovers; the fact that “The Expanse” has widely been described as “‘Game of Thrones’ in space” suggests Amazon is hoping to convert HBO fans directly.